The Enthusiasm Project

The Icky World of YouTube "Payola"

September 13, 2021 The Enthusiasm Project Season 5 Episode 9
The Enthusiasm Project
The Icky World of YouTube "Payola"
Show Notes

Last week I stumbled across a Reddit post that shed some light on a side of YouTube & content creation that's less than wholesome" people being paid to leverage their influence without disclosing the fact that they're being paid.

It was a long post, so I want to break it down and dive in to see what this means for creators and viewers alike.

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S5E09 | Series Episode 93